Make The Most Of Black Friday Without Overstocking
Our Guide to Buying Perishables
Black Friday is upon us, and with London Lash offering massive savings on eyelash extension supplies, it only seems logical to grab PLENTY of your staple items, right? Well, kind of.
The reality is that every liquid product, whether it's Lash Glue, Glue Remover, Cleanser, Primer, Booster, or Superbonder, comes with an expiration date. After this date, the product simply won’t perform as you expect. This might mean your Booster won’t effectively open the hair cuticles as it should, a remover becomes congealed and unworkable, or, in a worst-case scenario, your glue dries inside the bottle.
To assist you, we thought now would be a good time to offer some advice on how much use you’ll get out of each product, and how many liquid products it’s worth buying if you want to fully utilize the Black Friday deals while getting optimal performance.
Eyelash Extension Glue
This is the major one as lash glue is deeply discounted for Black Friday (and yes, it’s FRESH), so we often see Lash Techs snagging 10 bottles at once. In those instances, we typically reach out to them to ensure they’re able to use all of those bottles within a 6-month timeframe. Because, inevitably, by May of the next year, we receive messages from Lash Techs stating that the glue they purchased on Black Friday isn't performing to its expected standard- this is simply because it doesn’t outlast its shelf life.
You, better than anyone, know how much eyelash extension glue you can realistically use in 6 months - and honestly, we’d suggest purchasing as much as you can use within 4 months, just to play it safe.
Shelf life unopened: 6 months
Shelf life from opening: 2 months (If you're opening the bottle frequently, keep in mind that the glue will be exposed to air more often. If you're lashing all day every day, it's definitely worth switching to a new bottle every 4-6 weeks to ensure excellent retention!)
Foaming Lash Cleanser
These have a fairly lengthy shelf life and are available individually or in packs of 9. The fantastic thing about these is that you can use them in your pretreatment routine or retail them to your clients.
Shelf life unopened: 24 Months
Shelf life from opening: 12 Months
Pretreatment For Eyelash Extensions
We all need pretreatment - it’s crucial for ensuring excellent retention, but how long can it truly be effective?
Shelf life unopened: 24 Months
Shelf life from opening: 6 Months
Shelf life unopened: 18 Months
Shelf life after opening: 6 Months
Shelf life unopened: 18 Months
Shelf life from opening: 8 Months
Primer (Scented and Unscented)
Shelf life unopened: 18 Months
Shelf life from opening: 8 Months
Shelf life unopened: 18 Months
Shelf life from opening: 3 Months
Other Liquid Lash Products
Shelf life unopened: 24 Months
Shelf life from opening: 3 Months
Eyelash Extensions Gel Remover
Shelf life unopened: 18 Months
Shelf life from opening: 8 Months
Shelf life unopened: 12 Months
Shelf life from opening: 6 Months
Eyepatches have a shelf life of 3 years prior to opening and then are single-use, so you’re safe to stock up on those. You’re also safe to stock up on eyelash extensions, brushes, tweezers, and storage solutions!
Black Friday offers incredible great deals on products you love or want to try, tempting you to stock up. But savvy shopping isn’t just about grabbing bargains; it’s about strategic, mindful purchases. Keep a close eye on product expiration dates and consider practical usage to ensure no product goes to waste. Navigate the sales wisely, prioritize quality, and make every purchase count. Happy savvy shopping!
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