How Women Are Redefining Industry Standards | Lash Blog

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  • March 06, 2024 4 min read

    It’s International Women's Day! Women at London Lash and around the globe are Redefining Industry Standards. Here’s how…

    As we celebrate International Women's Day, let’s take some time to reflect on the strides women have made in industries like the beauty sector. At London Lash, we're not just observing this day, we're embodying the change and leadership it represents – today is a day for celebration, empowerment, and a whole lot of girl power. So, let's have a look at how incredible women are shaking things up in the beauty world and are redefining industry standards, not just within our own lash studios, but also globally too!

    Lash Technicians celebrating international women's day

    Hanna Putjato's Journey to Empowerment

    Not to be too biased, but when we think of a successful businesswoman, our minds are immediately drawn to our own founder, Hanna Putjato, because her journey is truly inspiring! At the heart of London Lash's success and our commitment to redefining industry standards, is Hanna. Her journey from a solo Lash Technician to the head of a leading brand in the lash industry is a source of inspiration for women everywhere, especially on International Women's Day.

    Hanna's story is one of resilience, innovation, and the unwavering belief in the potential of every Lash Technician to achieve greatness. Starting with a small lash salon, she quickly recognized the lack of high-quality lash extension products on the market. This realization sparked the birth of London Lash - a brand that would not only fill this gap but also become synonymous with excellence and empowerment within the beauty industry.

    When we look at the history of lash extensions, and the lash industry as a whole, it really has witnessed a remarkable transformation, largely driven by innovative, skilled, and ambitious women. Eyelash extensions, once considered a luxury, have now become an essential part of beauty routines, thanks to the dedication and artistry of Lash Technicians. At London Lash, we're proud to be part of this evolution!

    Owner of London Lash USA, Hanna Putjato

    Leading with Passion, Purpose, & Innovation

    Hanna's leadership style is characterized by her passion for the lash industry and her purpose-driven approach to business. She believes in leading by example, constantly pushing the boundaries of what's possible, and encouraging her team to do the same. Under her guidance, London Lash has grown from a small startup to a global powerhouse, celebrated for our innovative products, comprehensive training programs, and a supportive community of Lash Technicians all around the world!

    Innovation is at the heart of redefining industry standards. So, to lead, one must offer something beyond the ordinary. Our products are a testament to this belief, and our commitment to quality and improvement is not just about selling products; it's about empowering Lash Technicians to elevate their craft and offer unparalleled services in their lash studios!

    Nail Tech holding a gel nail polish bottle

    Empowering Through Education

    One of Hanna's core beliefs is that education is the foundation of empowerment, so when she first started, and still to this day, she shares an abundance of invaluable advice, education, and knowledge with fellow Lash Technicians. She has made it her mission to provide Lash Technicians with access to top-tier education, enabling them to hone their skills, stay ahead of industry trends, and build successful careers. This is why London Lash offers a range of courses and workshops designed to cater to all levels, from beginners to seasoned professionals, emphasizing the art and science of lash extensions.

    Great leadership isn’t just about creating innovative products and services, it's also about education and sharing knowledge. This effort to empower others is what can help provide Lash Technicians with the skills and confidence they need to excel. This is why, on International Women's Day, it’s super important to remember that the commitment to nurturing talent and encouraging continuous learning is actively contributing to a future where women lead with knowledge and expertise.

    Brushing through a client's lash extensions

    Building a Community of Support

    The essence of International Women's Day lies in unity and support among women. To us, and Lash Techs who have trained with us and used our products, London Lash is more than just a brand; we’re a community where Lash Technicians from around the globe come together to share their experiences, challenges, and successes. Our forums, social media platforms, and events are designed to foster a sense of belonging and support. We believe that together, we can overcome any obstacle and achieve remarkable success.

    Hanna especially understands the power of community in driving change and fostering growth. Over time, we have cultivated a global network of Lash Technicians who share their experiences, challenges, and successes, creating a vibrant ecosystem of support and collaboration. This community is not just about sharing tips and techniques; it's a testament to Hanna's vision of a world where women uplift each other, celebrating every milestone and overcoming obstacles together.

    Celebrations for International women's day

    The Future of Women in Lash Artistry

    As we look to the future, the prospects for women in the lash industry are brighter than ever! With advancements in technology, evolving beauty trends, and a growing emphasis on professional development, the opportunities for Lash Technicians to lead and innovate are endless. At London Lash, we're excited to be part of this journey, supporting women as they break barriers and set new standards of excellence in lash salons worldwide.

    Reflecting on her own journey, Hanna has always shared her thoughts on how empowerment comes from within, but you can really thrive in a supportive community. Her goal has always been to create a space where Lash Technicians can grow, innovate, and lead. So, as we celebrate International Women's Day, let's commit to lifting each other up, challenging the status quo, and redefining what it means to be a leader.

    Polaroid pictures of lash technicians and clients

    Let’s Empower Lash Technicians on International Women's Day!

    Happy International Women's Day to all the incredible women making waves! Today, we’d like to celebrate you, the Lash Technicians who meticulously work to enhance the beauty and confidence of others, one lash at a time. At London Lash, we're proud to continue Hanna's legacy of empowerment, excellence, and education, supporting Lash Technicians worldwide in their journey to redefine industry standards. We're honored to support this new era of leadership, providing Lash Technicians with the tools, education, and community they need to succeed. Together, we can continue to redefine industry standards, making every lash extension, every treatment, and every client experience a testament to the skill, creativity, and power of women.

    Happy International Women's Day to all the remarkable women shaping the future!